In the face of an ever-shifting marketing landscape characterized by emerging technologies, evolving consumer behaviors, and intensifying competition, a new breed of marketing professional is required. This contemporary marketer must not only possess a deep understanding of traditional marketing strategies but also exhibit a mastery of data-driven insights, innovative technologies, and authentic audience engagement.
The individuals recognized on this list represent 40 such marketing professionals who stand as visionaries, strategists, and creative thinkers. They are pioneers of change, actively shaping the future of marketing through their innovative approaches and transformative strategies. These leaders hail from a diverse range of industries, geographical regions, and areas of expertise, highlighting the vast and varied talent pool within the global marketing community. They are united by their commitment to driving growth, building enduring brands, and redefining what is possible in an ever-changing world.
These marketing professionals are not simply reacting to change; they are proactively anticipating and shaping it. They are leveraging data to gain deep insights into consumer behavior, utilizing cutting-edge technologies to create personalized and impactful marketing campaigns, and fostering genuine connections with their audiences. They understand that in today’s fast-paced and interconnected world, authenticity, relevance, and value are paramount.
Through their visionary leadership and strategic thinking, these individuals are setting new standards for marketing excellence. They are demonstrating that marketing is not just about promoting products or services; it’s about creating meaningful experiences, building lasting relationships, and driving business growth. They are proving that marketing, when done right, can be a powerful force for positive change.
This list is a curated selection, representing a snapshot of the marketing industry’s leading lights. Our aim was to highlight individuals with demonstrable impact, a commitment to innovation, and a diversity of backgrounds and experiences. We considered factors such as industry recognition, thought leadership contributions, and measurable results achieved. While not exhaustive, this list provides a valuable glimpse into the minds and methods of some of today’s most influential marketing professionals.
Eugene Mischenko – President of the E-Commerce & Digital Marketing Association (ECDMA), Eugene is a visionary leader in e-commerce and digital transformation. With a background spanning global brands, he has played a pivotal role in implementing AI-driven marketing strategies, automation, and omnichannel growth. His ability to integrate cutting-edge technologies into marketing has positioned him as a key influencer in the industry.
linkedin.com/in/ecommerce-expert/
Aysun Karabıyık Sarıkaya – Marketing Business Director, Exec. at TurkNet. A highly experienced marketing leader with a strong background in building brands and driving growth, particularly within the technology and communications sectors, using Martech tools.
linkedin.com/in/aysun-karab%C4%B1y%C4%B1k/
Will Burns – Vice President of Customer Engagement & Loyalty at Western Union. A global executive with a proven track record in marketing, digital, e-commerce, and operations, leading large, international teams.
linkedin.com/in/willburns
Sureyya Bayraktaroğlu – Chief E-Commerce Grocery Marketing Officer at Migros One. She brings comprehensive experience in e-commerce, digital marketing, and brand management within the FMCG and telecommunications industries.
linkedin.com/in/sureyyapamukoglu
Alejandra Casado -CEO of Misbehave, The Strategy Growth Company. Experienced in multinational companies with disruption approach.
linkedin.com/in/alejandracasado/
Matúš Polakovič – Fractional CMO, Co-founder at Krabo studio & Moneyhoon. Drives brand strategy and impactful campaigns with a proven track record of success.
linkedin.com/in/matus-polakovic
Simon Semochkin – Head of Marketing @ Maestra. Leads an omnichannel marketing hub and formerly CMO of a top MarTech service in Eastern Europe.
http://www.linkedin.com/in/simon-semochkin
Ridvan Yaman – Head of Digital Marketing @ Trendyol Group. Expert in performance-based marketing, leading digital strategies for a major e-commerce player.
linkedin.com/in/ridvanyaman/
Thais Cunha – Head of Marketing for BetMGM, Globo. Marketing professional specialized in strategy & New Business Development
linkedin.com/in/thais-cunha-6b54943a
Guilherme Braz – Search Ads Sr Director at Mercado Livre. Combines management consulting with expertise in consumer goods, pharmaceuticals, and digital marketing.
linkedin.com/in/guilhermebraz
Devanshu Dawn – Head of Global Product Marketing & Branding. A product marketing and strategy leader known for generating demand, building brand identity, and driving business improvements.
linkedin.com/in/devanshu-dawn
Shweta Vig – Marketing Director – India at Kimberly-Clark. A marketing leader with expertise in digital strategy, e-commerce, and brand management within the consumer goods sector.
linkedin.com/in/shweta-vig-6b549419
Emma Kavanagh – Co Owner at Piece of Cake Marketing. Provides marketing consultancy, social media marketing, and outsourced marketing services to businesses.
linkedin.com/in/emmakavanagh1
Stéphanie Ribau da Silva – Founder at Flô SlowExpertise in Brand Management and Marketing strategy. A passionate and purpose-driven brand strategist with a strong commercial eye and a genuine interest in sustainability and business innovation.
linkedin.com/in/stephanieribau
Andrei Dinca – Head of CRM & Regional Marketing Lead at Wise. A CRM and marketing leader with a focus on technical and creative aspects, currently pursuing a PhD.
linkedin.com/in/andreidinca
Lynsey Redpath – VP, Global SaaS Marketing at Texthelp. Drives high-impact commercial business for a global SaaS company, with a focus on dyslexic thinking.
linkedin.com/in/lynsey-redpath-2995573a
Inessa Mudrova – Marketing Strategist, Content Creator, Social Media Specialist Specializing in Marketing strategies.
linkedin.com/in/inessamudrova
Vincenzo Cosenza – Marketing & Innovation Consultant / Founder Osservatorio Metaverso. Expertise in marketing, AI marketing, social media analysis, and innovation management. Also a columnist and founder of Osservatorio Metaverso.
linkedin.com/in/vincos
Satenik Ghazaryan – CMO at Armenia Digital Awards, Digital marketing expert. Specializing in Autofunnel and LTV maximization.
linkedin.com/in/satenik-ghazaryan/
Neil Minty – eCommerce & Digital Marketing Consultant. A highly experienced e-commerce and digital marketing professional with a broad skillset, primarily in retail and media.
linkedin.com/in/neil-minty-pg-dip-digm-2487415
Vicky Drew – Digital Marketing Consultant & Founder at Hi Digital. Specializes in helping small, service-led businesses improve their online presence through effective digital strategies.
linkedin.com/in/02846389077654300wde3
Can Sagdic – Marketing Director at Hepsiburada. Extensive experience implementing comprehensive 360 marketing strategies, particularly in e-commerce and digital transformation.
linkedin.com/in/cansagdic
Jenny Herbison – Senior Director of Marketing at Exclaimer. A senior growth and marketing leader with over 15 years of experience delivering growth marketing strategies globally.
linkedin.com/in/jennyherbison
Oriana Moufarrige – Global Marketing and Communications Advisor: Fashion, Retail and Luxury Goods.
linkedin.com/in/orianamoufarrige/
Kseniia Levchenko – Global Marketing, PR, Advertising & Digital Communications Expert. With 18+ years of experience in marketing, advertising, PR, and digital communications, Kseniia have held senior positions in global brands, leading high-impact campaigns and shaping brand strategies.
linkedin.com/in/kseniia-levchenko/
Nesreen Zaki – Marketing Director at Amtar.Experienced Marketing Director at Vodafone Egypt.
linkedin.com/in/nesreenzaki/
Dee Kolleh -Head of Global Marketing at Meta. Experienced E-commerce, Digital Marketing & CRM Executive
linkedin.com/in/decontekolleh/
Artak Harutyunyan – Digital Marketing Expert. Wide experience with multiple skills like, Digital marketing, Coaching, SMM, PR & Communication, and Brand Management.
linkedin.com/in/artakhar/
Kristine K. Graham – Marketing Communications. Proven track record in traditional & digital marketing and communication strategy.
linkedin.com/in/kristinekgraham/
Tatyana Sokolova – Strategic Digital Lead at STADA Group. Digital and omnichannel strategist with experience in developing holistic digital strategies across multiple countries.
linkedin.com/in/blabbera
Yevgeniy Golota – Senior Analytical Consultant exGoogle . Provides analytical support to sales teams and clients, specializing in the gaming industry, YouTube & FMCG.
linkedin.com/in/evgenygolota
Dmitry Balan – Co-founder & CEO at ThinkAd – Tech Amazon Advertising Agency.
linkedin.com/in/d-b-think/
Jennifer Sivertsen – Marketing & Communications Director. Experience in Marketing & Communications Consulting.
linkedin.com/in/jennifersivertsen/
Alena Astravukh – Strategic SEO & Digital Growth Expert. Over 12 years of experience creating impactful SEO and digital marketing strategies for B2B, eCommerce, and SaaS companies.
linkedin.com/in/alena–astravukh
Daria Shishlyannikova – Social Media Marketing Expert, Founder of KIOSKO Agency. Social Media Digital Marketing Manager with 12+ years of experience crafting and executing data-driven, multichannel marketing strategies that deliver fast, measurable results.
linkedin.com/in/dariashishlyannikova/
Mike Pyslar – Community Director at Ravenage. Over 10 years of experience in community management for the video games industry, building strategic engagement and growing fanbases.
linkedin.com/in/mikepyslar
Anton Vert – Corporate Merch Expert Since 2007. Specializes in creating impactful corporate solutions through design, promotional products, and unique swag. Entrepreneur and speaker.
linkedin.com/in/vertanton/
Hayley Lidgett – Marketing & PR Director, experienced across multiple industries, currently focused on fashion, beauty, and lifestyle.
linkedin.com/in/hayleylidgett
Timothy Siemers– AI-Driven Ecommerce & Digital Marketing Leader. With 20+ years of strategic Ecommerce leadership, Timothy have led complex site migrations, allocated $15M+ marketing budgets, and managed cross-functional teams in marketing, design, web development and analytics.
linkedin.com/in/timothysiemers/
Lonnie Spivak – Lonnie Spivak, a Nashville native, is an accomplished professional in advertising and design. He earned a Bachelor of Science in Graphic Design from Middle Tennessee State University.
linkedin.com/in/adverbdesign/
The 40 individuals profiled here represent a diverse and influential group shaping the present and future of marketing. From established leaders in global corporations to innovative entrepreneurs and consultants, their collective expertise spans a wide range of disciplines and industries. They demonstrate the power of data-driven decision-making, the importance of customer-centric strategies, and the constant need for adaptation and innovation. As marketing continues to evolve, these professionals—and many others like them—will be the ones to watch, guiding brands and organizations toward success in an increasingly complex and competitive world. We encourage our readers to connect with these thought leaders, learn from their experiences, and be inspired by their accomplishments. The future of marketing is bright, thanks to the vision and dedication of these exceptional individuals.
