There’s more to social media than you think. Instagram is for more than scrolling and reels. Facebook is for more than stalking. LinkedIn is for more than businesses.
Read on for five things you can do with your social media.
Connect and Engage with Communities
Social media is perfect for bringing together people who share common interests.
Whether you want to find a group of people who share your hobbies, support the causes that mean so much to you, or keep tabs on what’s happening in your local community; – there is always a place for everyone. Participating in these communities widens your network and introduces you to new ideas and activities. Or it can simply be a bit of fun to get involved in. You have got to find your tribe.
Market Your Skills or Business
For freelancers and business owners, social media is an indispensable marketing tool. In 2023, the total social media ad spend in the US amounted to $270 billion. It’s a big deal.
LinkedIn, Instagram, Facebook, and more allow users to create profiles showcasing their skill sets or products offered alongside recommendations from previous clients they’ve worked for, thus making it easier for potential customers to know where exactly they can be found. And good feedback on social media can be invaluable for building a reputable, growing brand.
Physical Photo Book from Digital Memories
One of the most exciting things about social media is its ability to bring together different people – but what happens when those memories stored digitally need some form of physical representation? It’s something that’s becoming lost on humanity. There’s something so much more precious about a photo book. You can easily use a photo book creator to take your photos from social media and put them into a beautiful book.
Create and Share Content
Social media platforms are, at their heart’s, creative outlets. Whether you’re a writer, artist, or videographer, these are the places where you can share your work with global audiences who might never have come across it otherwise, thus creating feedback loops necessary for growth and evolution as an individual practicing those art forms. YouTube is great for videos, while Instagram works well when targeting photo-sharing enthusiasts, and Medium provides the perfect place for articles. There are so many platforms for sharing more of your social media.
Crafting the Perfect Photo Book: A Memorable and Personal Gift(Opens in a new browser tab)
Develop a Digital Portfolio
For many people, social media is nothing more than just another online gallery. But did you know it’s really easy to build a digital portfolio? It’s perfect for freelancers, aspiring side hustlers, and everyone from SMEs to massive corporations.
Artists, photographers, and designers, for example, can use platforms like Behance or Instagram to create attractive visual portfolios. LinkedIn and blogs would serve writers well by showcasing writing samples besides professional achievements attained over time.
It depends on how you use it, but social media is a tool with limitless potential. In reality, you can use it for anything you want. Don’t let your social media be just another noise on the internet; make it a live reflection of what you love and care about most.