Clarence J. Artis, II has been known by many as a closer. It’s a title that’s been refined through years as a freelance financier, marketer and business man alike. In his early years in Manhattan, he never thought buying some athletic training videos would unlock an acronym that stuck with him forever. The initials were T.B.A.T. and translate to Think, Believe, Act, Thing. In that moment the psychology of the close was born, and given words that felt far too relevant. It’s easy to say from there the rest was history, but Clarence took his time to put in the professional work. He’s collaborated with many asset rich teams and through the process built an extensive business portfolio crossing industries like real estate, finance, marketing/advertising, farming and tech. In Clarence’s mind the closing process is simple, but the first person to stand in your way is yourself. “Don’t let yourself be the one that doesn’t think you can close. How about we work on the type of life we wake up and see ourselves living,” Clarence says.
Business and life are not much different. How you handle yourself in one accord, often ends up influencing the other. Clarence was once told by a valued friend that he has a keen sense of human behavior, an essential role in closing. This works in partnership with a deep understanding of personal marketing, and it’s influence on business. Marketing gives an individual the responsibility to value their actions and analyze their position. Clarence has always found this interesting stating that, “not everyone has the ability or desire to close, but everyone has the desire of a resolved position.” One must immerse themselves in the details of their work to be a closer, and stay open to adapting along the way. It’s important to understand the underlying value that’s before you, and go deeper than just what you see on the surface. When you get into this intrinsic flow, you’re able to get more done with less and overcome barriers that once felt impossible. For Clarence, these are lessons that never fade and reign true to this day.
There is a fine line that needs to be walked in search of the balance between charisma and charm. Clarence believes when you find the sweet spot, that’s when you’re able to garner results. He coined the term Ol world suasions, and finds it important to consider one’s history when evaluating your position and drive to perform. He says, “I have great appreciation for the value and sacrifice of experiences that history endured to produce me as a product. This affords me the appreciation of becoming a link in the block chain of that historical value system.” It’s a powerful space to tap into Clarence’s world, and begin to understand the importance of digging deeper below the surface.
There’s a world of possibilities within all of us, but sometimes you have to work hard to uncover them. Another major pillar of this is money, and building the fortitude to have these internal discussions with yourself. Clarence views money as the receipt of your reminders of what you don’t think is possible. For him, having that receipt forces a person to be accountable, they have to believe in their work. Clarence says, “Our money is a voice that speaks to the tune of cooperation in spite of our differences. It’s not security, only the actions that invoke its existence.” He believes it’s important to quantify every action. It starts with understanding the value of those that are for your cause or others that may be on the opposite side of the coin. True power comes from having these discussions, and establishing your margin, yield, and what you’re willing to bargain for.
Overall it’s not valuable to feel too high for someone to experience you. In Clarence’s mind, there’s something to be learned from every situation. Every obstacle is just another gateway into personal growth, development, and better strides for the future.
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