How many times in life have you happened to think about what comes first – egg or chicken? Events and processes in the Universe are so closely interlinked that identifying what has become a starting point for further changes is often a challenging task. Today, jewelry market experts, economic analysts, and observers speak about the popularity of synthetic diamonds in the jewelry market. They all suppose that such popularity is preconditioned by diamonds’ features, price, quality, fashion trends, etc. So, the product comes first, and then there is demand for it. The idea seems rational and economically grounded, isn’t it? However, can we ask you the following: what could happen if there was no request for an innovative, sustainable solution in the 50th? Would there be a chance for synthetic diamonds to emerge? It was unlikely to happen.
So, an ethical diamond is initially the reflection of human ideas, aspirations, and awareness and it is the core reason for choosing it today.
So, what is a synthetic diamond?
Diamond, in its basic nature, is a resource, a material produced by Nature and used for different purposes in human activity. Fashion application is just one of a variety, but it is the most marketized and promoted. Yet, synthetic diamond, absolutely alike to its natural counterpart, was called to being a material needed to cover the required industrial volumes with minimal environmental harm. When facing the growth in population and increased need for natural resources, society could not help but look for a solution. One of the modernists, who promoted futuristic ideas, claimed “Without technology, sustainability can only be done by culling humanity”. This quote showcased to what extent the idea of using technology to reduce exploiting soils was urgent and actual.
Synthetic diamonds became the embodiment of human awareness of the detrimental effects of economic activity. Decoded natural algorithms were successfully replicated in the controlled environment and brought us laboratory-grown diamonds. They are not artificial gems nor stimulants but true diamonds with features that are identical to natural diamonds. This fact is confirmed and acknowledged legislatively and by Controlling and Certification institutions.
How do synthetic diamonds reflect reality today?
Emergence was a key point, but it was not final. Every new transformation stage in developing synthetic diamonds was a reflection of the consumers’ values. The more devoted to ecologic solutions people are the more upgraded process of manufacturing diamonds becomes.
Synthetic diamonds fully mirrored the desire of Millennials to be unique and challenging. The industry provides multiple opportunities for differentiating diamonds in size, hues, and forms and customizing consumers’ choices. Just to imagine to what extent synthetic diamonds could play a role of an identity-underline element, look through the list of celebrities who are choosing them.
Lady Gaga – singer and actress famous for her epic and outstanding style – showed up to the premier of the film “The Star Is Born” wearing divine earrings with lab-grown diamonds adorned with pearls.
Legendary Hermione Granger or actress and activist Emma Waston has also gone the sustainable fashion route wearing an incredible composition of a few lab-grown diamond necklaces, which accented her tenderness and individual mystery.
Zoe Kravitz, Billie Eilish, Bindi Irwin, and many other famous people with bright identities and fashion images are preferring synthetic diamonds more and more often. Madestones, the company that has a lot of experience in working with celebrities and knows what unreal requests sometimes come from them, shares: “If trading not lab-grown diamonds, we do not know how we could satisfy the demand for unique jewelry; synthetic diamonds enable us to be highly responsive”
The request for differentiating jewelry is so huge that many jewelry giants start also embracing lab-created diamonds as the central option.
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And the final point concerning design.
This year, the HRD Antwerp Design Awards was introduced. The declared aim of the event is to help build a global community of jewelry designers, with a focus on Peace.
Can you track the reflection of reality in this news? Peace is now the focus of the global community, and we hope that it will exist not only as human desire implemented in jewelry design but also in our daily reality.
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