As global e-commerce businesses look to expand into the European Union (EU) market, compliance with the latest General Product Safety Regulation (GPSR) has become a critical requirement. From fashion, electronics, home goods, beauty, toys, and fitness equipment to outdoor gear and personal care products, every item sold in the EU must meet strict safety standards.
For e-commerce store owners outside the EU—including those in the USA, UK, Canada, and Asia—navigating these complex regulations can be a challenge. Fortunately, Euverify’s SaaS platform provides an all-in-one solution to simplify GPSR compliance, ensuring your products remain in the European market without legal risks.
Why E-commerce Businesses Need GPSR Compliance
The GPSR, effective from December 13, 2024, replaces the outdated General Product Safety Directive (GPSD) and enforces:
- Stricter safety requirements for all consumer products sold in the EU.
- Enhanced traceability rules, ensuring products are easily identifiable.
- Accountability for online marketplaces, making compliance mandatory for e-commerce platforms.
- Mandatory EU-based representation for non-EU sellers shipping to the EU.
If your e-commerce business wants to continue selling products in the EU, you must appoint an EU-based representative and ensure that all compliance documentation is in place.
Euverify’s SaaS Platform: A Game-Changer for E-commerce Compliance
Euverify offers a tech-driven SaaS platform that automates and streamlines GPSR compliance for online sellers. Key features include:
✅ Automated Compliance Checks – Instantly assess whether your product meets EU safety standards. ✅ Seamless Document Management – Upload, store, and manage your compliance files in one place. ✅ Real-Time Regulatory Updates – Stay informed on evolving EU regulations that affect your e-commerce business. ✅ Instant EU Representation – Get an official EU Authorised Representative to fulfill legal requirements.
WordPress Plugin for WooCommerce: GPSR Compliance for Online Stores
For WooCommerce-based e-commerce businesses, Euverify has developed a dedicated WordPress plugin to ensure compliance with GPSR, CE, and UKCA requirements.
🔗 Download the Euverify GPSR WordPress Plugin
This plugin enables automatic compliance tagging, product safety declarations, and effortless traceability integration, ensuring your online store meets EU regulatory expectations.
Creating an EC Declaration of Conformity
One of the most critical compliance requirements is the EC Declaration of Conformity (DoC). This document certifies that your e-commerce products meet EU safety standards and must be available for regulatory inspections.
With Euverify, online sellers can easily generate an EC Declaration of Conformity, ensuring smooth entry into the EU market.
What Happens If You Ignore GPSR Compliance?
Failing to meet GPSR requirements can result in:
- Products being blocked at EU customs.
- Removal from Amazon, eBay, and other online marketplaces.
- Fines and legal consequences.
- Loss of access to the EU market.
Final Thoughts: Future-Proof Your E-commerce Business with Euverify
The e-commerce industry is evolving rapidly, and compliance is becoming a non-negotiable part of global expansion. For sellers of fashion, electronics, beauty, toys, outdoor gear, and more, Euverify offers a simple, automated, and affordable way to stay GPSR-compliant.
🚀 Future-proof your e-commerce business and ensure seamless EU market access with Euverify today!