Every Cycle Innovation
What problem does Every Cycle solve?
Did you know the average woman throws away over 10,000 plastic applicators during her period lifetime? With almost half of the global female population of age having periods, a lot of plastic is thrown away! Every Cycle has created a reusable tampon applicator and 100% certified organic tampons to help reduce the environmental footprint of period products. Every Cycle is committed to improving our planet and helping women worldwide eliminate the taboo of discussing menstruation.
How can this transform the world or our day-to-day lives?
There are over 200,000 tons of waste from period products per year, as 1 woman will use between 10,000-14,000 tampons in her lifetime. When broken down, each disposable tampon applicator is composed of 3 units of single-use plastic: the wrapper, the barrel & the plunger (pusher), making it 30,000-42,000 pieces of plastic per woman! Sustainable period products are rising, but not all women are comfortable with menstruation cups or period panties. With Every Cycle, you can take pride in knowing you’re reducing the amount of waste traditional period products cause without feeling uncomfortable and wasteful. With reusable products and biodegradable packaging, you will play a part in saving the world with every menstrual cycle.
Jessica Samson Entrepreneur
What is the “Founder story”?
Founder Jessica Samson was shocked by how much plastic waste a single-use disposable tampon applicator creates. As she dove into research on product waste and menstrual cycles, Jessica decided it was time to take matters into her own hands. The Every Cycle reusable tampon applicator was born after months of research and prototyping. The sleek design makes insertion similar to a single-use disposable tampon applicator without harming the environment.
Extending beyond the product, Every Cycle’s goal is to create a community of women dedicated to combating the waste caused by period products. Connect with women around the world with Every Cycle.
How did you come up with the idea?
We’re all familiar with that midnight waddle to the bathroom: that imminent feeling of the dreaded gush, then the rush to get a new tampon, only to find that there are no more disposable plastic applicator-style tampons, and all that remains is that dusty box of applicator free tampons from years ago. One night, as founder, Jessica Samson, found herself in this position, she frantically thought to herself about what to do next! In her midnight haze, she became quite innovative and tried to clean a used plastic applicator that she found in the trash can and insert a new applicator-free tampon into it.
Unfortunately, that plan was a major failure, but looking at her trash can full of single-use plastic that was when inspiration struck, she thought to herself, “wow, the waste from all these disposable tampon applicators is alarming.”
Every Cycle Reviews
What do customers love most about the product? What are they saying?
Customers love that they can feel good about doing something to help the environment while also prioritizing their health needs with clean and organic products.
“Amazing product. It’s comfortable, easy to insert and refill, and it’s great for the environment!” – Marissa Amazon Review.
Where can people get this product?