What problem does Fiji Joe Turmeric solve?
I’m glad you asked! The research shows that turmeric can solve, relieve, and treat a multitude of health issues. It is most widely known for its amazing ability to reduce inflammation. In fact, the results of a medical study conducted by House Wellness Foods Research and Development Institute in January 2022 showed that turmeric improves mental health and mood in overweight participants by reducing inflammation. The medical benefits of turmeric continue to be studied all over the world, so the list gets longer as we learn more. Other well-known benefits are: Anti-cancer, blood and liver cleanser, prevents prostate cancer and stops the growth of existing prostate cancer when combined with cauliflower, anti-Alzheimer’s, a natural painkiller, and cox-2 inhibitor and is also a natural antiseptic and antibacterial agent, useful in disinfecting cuts and burns.
Tell us about the founder. What is their background?
My name is Susan Murat and I have been an import analyst for customs brokers, a pastry chef, a professional fundraiser, a holistic bodyworker, and a realtor. Through it, all, my interest and use of herbs and plants as medicine have never wavered. I was born here in San Pedro, CA to Croatian parents and was especially close to my father, Joe.
How did they come up with the idea?
The idea to create Fiji Joe Turmeric evolved over a period of about six years. I love to travel and brought back turmeric from the places where it grew even years before I visited Fiji. This included Belize, Peru, Costa Rica, St. Lucia, and Hawaii. I began to test samples of these roots, initially for my own curiosity. This is how I learned that, although turmeric CAN grow in areas where the conditions are not ideal, it grows best where they are ideal such as Fiji. I had never been to the South Pacific but went in 2014 on two days’ notice to see a friend that was traveling there. My first thought upon exiting the airplane was, “I bet there’s some great turmeric here”. I had some time before my connecting flight in Nadi, so I asked a local if he could find some roots for me. They were fantastic! A few more trips and several more test results on Fijian turmeric convinced me that the world needs to know about this. We faced many challenges along the way, but that is another story! Once the decision was made to get this beautiful turmeric out there, naming the company was a no-brainer! Fiji Joe Turmeric is named after my father Joe Murat who passed away in 2011. (see the full story onFiji Joe Turmeric) I met so many wonderful, intelligent, and generous people along the way who supported the idea and connected me with others. Through them, I received an education and made great friends. At the top of this list is my processor/partner Joe Taoi who lives in Suva.
How can this transform the world or our day-to-day lives?
Ingesting turmeric on a daily basis helps to prevent a multitude of ailments and conditions without the side effects of prescription medications. Medical research validates this on a regular basis, and my passion for turmeric is reignited with all that we continue to learn about it. More than ever, physicians are recommending turmeric to their patients. As stated above, it cleans the blood and liver and reduces inflammation substantially – these benefits alone lower the risk of illness. Regular turmeric intake strengthens our immune systems substantially as well. There is evidence that turmeric has been used as medicine for over 4500 years, and I am glad the world is re-discovering how beneficial it is for us.
What do customers love most about the product?
We’ve had several mentions of the almost immediate relief from inflammation. The best way to answer this is from our testimonials “joints feel better, lots of energy and haven’t been sick in almost two years”…” the color, taste, and smell are outstanding”….” after switching to Fiji Joe Turmeric I haven’t had any pain or, spasms or locking up of my lower back and I give all the credit to this specific turmeric”….”I tried FJT for a month, and genuinely felt a difference throughout my body”…
Our customers also love how delicious it is in tea, golden milk, and the many recipes on our website and social media. Many brands add black pepper to their turmeric because it aids in absorption, even though there are other ways to do this. Fiji Joe chooses not to because black pepper is irritating and hard to digest for those with pre-existing gastrointestinal issues. Pure, potent turmeric root is our only ingredient, and it is freshly ground into powder right before packaging. We are hands-on from planting to harvesting to processing and love what we do! It truly is “from our hearts to your health”.
Where can people get this product?
Currently, the best place to buy it is on Amazon. A six-ounce jar will last for three to four months taken daily, and we will soon have twenty-two-teaspoon stick packs available to use on the go.