During the COVID-19 pandemic, the recruiting industry experienced a significant shift in its ongoing ways due to disruption. A vast number of companies have to terminate projects and shut down, leading to widespread job cuts across the globe. Looking for suitable job prospects and recruiting high-quality employees is now observed as one of the most crucial challenges of the current times.
Luckily, job portal apps like Glassdoor serve as a ray of hope, transforming recruitment and job searches. They have closed the distance between employees and job seekers, enabling millions to discover fulfilling employment opportunities. Typically, people are anxious to know about the overall pricing of developing a platform similar to the leading platform, Glassdoor. This article explores the expenses and procedures involved in building a job platform.
Revenue streams for a job portal like Glassdoor
If you, as a job portal app development company, are planning to create an app like Glassdoor, you might be wondering how to bring your idea to a commercial venture. Thankfully, multiple methods exist to make money and generate revenue from your recruitment application. Before putting hands on the development process, it is essential to acknowledge the tactics. Consequently, you can make mindful decisions and ensure the app is positioned right to attain profits. Platforms like Glassdoor have become increasingly prominent for job hunters and firms to link up. Still, how these apps make money is still being determined.Â
Apps like Glassdoor can produce handsome revenue in a number of ways. Following are the common frameworks employed by job portal apps like Glassdoor to stand upright in the market.
Job posting
Job advertisements are among the top sources of income for job websites. Employers are required to pay a fee in order to advertise job openings on the site, with the job platform charging either a monthly subscription fee or separate fee for each post. Glassdoor charges are based on the business’s size and the job location.
Branding
Glassdoor enables employers to create profiles to showcase their culture, benefits, and values to prospective candidates. Employers can pay to enhance their accounts by uploading various media such as videos, images, etc. This function allows job finders to gain a better understanding of the job portal app development company, which may lead to an increase in their interest in applying for job positions.
Marketing/Advertising
Common job platforms such as Glassdoor receive money via adverts. Ads displayed, job listings sponsored, and targeted emails are all forms of advertising. Glassdoor is a paid service for job advertisements that enables firms to market their job vacancies to suitable job hunters.
Data Insights
By providing businesses with data insights, job portals can generate revenue. Through its analytics tool, Glassdoor offers companies insights into job openings, job seekers’ actions, and salary trends. This knowledge is helpful for employers in making intelligent hiring choices.
Expenses of creating a job portal
Job portal app development services like Glassdoor and other job portal platforms undergo multiple phases before they are completely developed and launched on the market. The cost of each stage changes based on the app’s complexity and the consumer’s needs.
DiscoveryÂ
The process of developing a job portal application begins with the discovery step. This step involves assessing the client’s needs and determining the project’s scope. The complexity of the app and the quantity of research needed decide how much this stage will cost. Usually, the discovery phase runs between $5,000 and $15,000.
DesignÂ
The price of this step is decided by the app’s success or failure in the market. Further, the design phase is all about how complex the app is and how many design changes are needed. The cost of the design phase ranges from $15,000 to $30,000.
DevelopmentÂ
This phase involves the execution of coding and app programming. Developing job portal apps reaches its peak in terms of time and cost during this stage. The app’s complexity and required features dictate the price of this phase. The usual price for the development falls within the range of $50,000 to $200,000.
TestingÂ
This stage requires extensive checking of the app for errors and bugs. This step is essential as it ensures the software functions correctly before its public release. The app’s complexity and the number of devices and platforms needed for testing determine the price here. The actual cost of testing falls between $10,000 to $30,000.
ReleaseÂ
The actual software release to the market is a part of this step. It involves creating and implementing a marketing plan to draw in users for the app. There is generally a $10,000 to $50,000 price range for the launch stage.
MaintenanceÂ
This stage focuses on the app’s continuous maintenance post-launch. It is crucial as it ensures the software functions correctly and complies with the updated technologies. The price of the maintenance phase depends on how complex the app is and the amount of support demanded. The yearly maintenance stage usually ranges from $10,000 to $50,000.
Factors driving the cost of job portal apps
The technology used to develop the app from scratch is a considerable variable influencing the cost. The amount of time and money spent on the development process might vary significantly depending on the technology employed. For instance, employing custom coding to build a job site from the bottom can be more costly than utilizing pre-made frameworks or content management systems (CMS) like WordPress, which can help reduce development costs.
The app’s functionality can be either simple or sophisticated, and it is backed by features such as resume upload, job posting, job alerts, job search, profiles of job seekers, and analytics. Job portal apps offer more features that correspond to their higher development expense. New features like video interviews, chatbots, and AI-driven matching algorithms can increase the overall costs.Â
The design of an app is a critical factor in determining the user experience on the site. A pleasing and intuitive UI requires a lot of work and resources. Design and feature intricacy influence development costs as well.Â
Uniting third-party applications and offerings, such as patent gateways or social media, and customizing the platform to cater to business needs can raise development costs.Â
When a job portal is tested and deployed, it must be made sure the platform is error-free and operates as intended. This process can require adequate time and resources, reliant upon the complicated nature of the system’s structure and features.Â
After deployment, daily maintenance is required for the app to function smoothly. It should also be updated with safety patches to help it satisfy growing user demands. These ongoing expenses need to be included in the total development budget.
Job portal apps necessitate adherence to different regulatory and law-based obligations and rules, such as labor laws, tax rules, and data protection protocols. Following these laws strictly may impact the price of app creation.
Conclusion
To sum up, the expense of creating a job portal like Glassdoor depends on various factors such as development complexity, wanted options, tech used, and where the team is situated. Although it is easier to give an accurate estimate by knowing the specific project details, allocating resources wisely to balance the budget and functionality is essential. To maintain and expand the platform over time, it is also necessary to put aside money for recurring marketing and maintenance costs. A job portal app development company may build a portal that fits your vision and stays within your reasonable budget by carefully evaluating requirements, ranking essential features, and working with skilled professionals.
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