Shoes that Means Serious Business – Meet Woolloomooloo


I will be the first to admit that I absolutely hate shopping and getting dressed. Believe it or not, back in the summer of 2004, I was voted “Most Likely to be President of a Nudist Colony” at my Girl Scout Camp – it’s true, I’d rather wear a bikini and a good pair of shoes. 

Speaking of shoes, they just can’t be the ones with a check on them or some triangle logo. They have to be eco-friendly and sustainable as that’s my jam; pre-2010 finding such shoes was almost impossible; going on a goosechase but now, our options have expanded, and one pair of shoes that I recommend is actually healthy for my feet; Woolloomooloo. It’s OK. I can’t pronounce it either, but damn, these kicks are everything; oh, did I mention that these are the ultimate sockless shoe. 

First, I feel like I am about to be a cast member in the next Crocodile Dundee movie; iykyk – as these badboys are made from 100% premium Australian Merino wool and are super lightweight. Unlike other wool shoe brands that make their shoes with boiled and felted wool, Woolloomooloo shoes are spun and digitally knitted to a thread that makes for a breathable, washable, and malleable shoe that molds to a person’s foot, making it unimaginably comfortable. 

Here are some other fun facts about the brand: 

ALL-SEASON COMFORT – A misconception about wool is that it’s only appropriate for colder climates. However, wool absorbs 25% more moisture than synthetic fibers and wicks it away from the skin, making it twice as cool in warm environments. During chillier months, the natural crimps in the fiber cause it to trap heat and insulate the skin to keep your feet warm.

ODOR RESISTANT, MACHINE WASHABLE – As a hygroscopic fiber, wool readily absorbs moisture (up to 35% of its own weight) and eliminates unpleasant odors to keep your feet dry and prevent the build-up of sweat and bacteria.

100% NATURAL & RENEWABLE – Merino wool is more comfortable and durable than synthetic fibers, biodegradable, and better for the environment. Synthetic textiles contribute to massive emissions of greenhouse gasses, pollutants, and microplastics that contaminate our oceans and atmosphere.

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So, what are you waiting for; step up your shoe game and check out Woolloomooloo, and you can thank me later.

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