Xplorer Maps Innovation
What problem does Xplorer Maps solve?
Over the past 10 years, brothers Chris and Greg Robitaille have continually refined their vision of using incredible story maps with the opportunity to help local communities raise awareness for conservation and wildlife worldwide. Xplorer Maps is a proud member of 1% for the Planet partners in conserving and preserving our public lands. To date, they’ve donated over $145,000 to nearly 40 different organizations worldwide.
How can this transform the world or our day-to-day lives?
Xplorer Maps offers unique and timeless offerings you won’t find anywhere else. It accents homes and offices with places many hold close to their hearts. The maps are vetted for educational merit, historical and geographic accuracy, and cultural relevance in collaborative partnerships with the National Park Service. Each map is 100% custom and original art; no public domain art or computer-generated graphics.
Chris & Greg Robitaille Entrepreneur
What is the “Founder story”?
Xplorer Maps is a Montana-based family business started by brothers Chris and Greg Robitaille.
Chris, a talented globe-trotting artist, and Greg, an entrepreneurial Montana geography buff, convey their visions of bringing together art, history, culture, education, and conservation. Through these beautifully illustrated story maps, Xplorer Maps hopes to provide people with unique memories of wherever their journeys have taken them (or where they hope to go) and help raise awareness for the special places we all live or visit.
How did you come up with the idea?
Chris was living in Africa and creating maps of Africa, while Greg, the geography buff, was in Montana. They wanted to start a business together, and decided what better way than to combine their talents!

Xplorer Maps Reviews
What do customers love most about the product? What are they saying?
Folks love Xplorer’s story maps and detailed illustrations. They often have people tell them they spend hours looking at their fleece blankets and reminiscing about their time spent in that place. They will look for towns and places they recognize. People feel connected to their favorite places through Xplorer products and often collect their maps and corresponding products when traveling.
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